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Ryanair calendar enrages housewives
December 17th, 2011 by elisa

A Spanish Housewives association has made a formal complaint about the Ryanair charity calendars, which features scantily-clad cabin crew. The Provincial Association of Housewives and Consumers of Valencia (TYRIUS) say that it is exploiting female workers and have made their complaint to the airline and the Non-Sexist Advertising Observatory of Valencia.

The calendar is sold in order to raise money to send 50 British families with children suffering from a fragile skin condition on holiday to Spain. However, TYRIUS say the airline is profiting from the publicity to sell its low-cost flights. It also says that the calendar is preying on the dignity of women workers and its cabin crew, so should be taken off the market.

Ryanair has already sold 9,000 of the 10,000 2012 calendars, raising €100,000 for the charity, DEBRA. It said men in other professions also posed semi-naked to raise money for good causes.

 

Is this a bit of fun? Or is it exploitation under the guise of charity? Let us know your comments below.

 


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